Japanese automotive model Nissan has change into the newest automotive producer to ramp up its Web3 efforts, submitting 4 new Web3-related emblems filed in the USA, whereas its Japan unit is experimenting with auto gross sales within the metaverse.
Based on Nissan’s Mar. 7 trademark functions to the USA Patent and Trademark Workplace (USPTO), the brand new filings cowl its Infiniti, Nismo and Nissan manufacturers.
#NISSAN has filed 4 trademark functions for
▶️ INFINITI
▶️ NISMO
▶️ NISSANThe filings sign plans for
Digital Garments + Automobiles
Shops for Digital Items + NFTs
NFT Marketplaces + Buying and selling + Minting
Metaverse Promoting Companies#NFT #NFTCommunity #Metaverse #Web3 #Car pic.twitter.com/iG3ZVgyD5t— Mike Kondoudis (@KondoudisLaw) March 13, 2023
The filings to the USPTO reveal Nissan’s plans to create digital garments, automobiles, headgear, buying and selling playing cards, toys, tickets, and an NFT market for buying and selling and minting NFTs.
The corporate has additionally outlined plans for metaverse promoting companies and different “leisure companies” overlaying on-line video, photos, paintings, tickets, audio, sounds, music, and buying and selling playing cards, together with a web site that has data on every little thing about Nissan’s proposed NFTs and the way they are going to work.
There are additionally intentions for “non-downloadable laptop software program to be used as a digital pockets,” in line with the submitting.
Check drive a Nissan within the metaverse
Final week on Mar. 8, Nissan Japan announced it’s conducting a three-month “demonstration experiment” of its digital retailer “Nissan Hype Lab” to “research, seek the advice of, check drive, and buy Nissan autos,” whereas within the metaverse.
“On the similar time we are going to look at the potential for new gross sales strategies for automobiles,” it wrote in a press release.
The trial, which runs from Mar. 8 to Jun. 30, will permit clients to go to the digital storefront “24 hours a day” through a PC or smartphone. Clients can create their very own personalized avatars and between sure hours, may even work together with digital gross sales employees.
Clients could make an order for the automotive and finalize buy contracts by way of this digital gross sales workplace, in line with the announcement.
Nissan additionally previously filed 5 trademark functions in October 2022 for a few of its extra outstanding automotive fashions, together with SKYLINE, Z, and GTR.
On the time, trademark legal professional Mike Kondoudis stated the automotive model’s filings signaled plans for NFT-backed media, on-line NFT marketplaces, digital wallets, NFT minting, buying and selling and storing software program.
Associated: Maintain a watch out for main firm NFT trademark filings this 12 months
Automotive big Normal Motors has additionally been very energetic with NFT-related filings, with its newest trademark functions on Feb. 16 overlaying its Chevrolet and Cadillac manufacturers.
American automotive producer Ford Motor Firm, prepped its entry into the world of NFTs and the Metaverse final September, submitting 19 trademark functions throughout its main automotive manufacturers.
Regardless of the continuing crypto winter and bear market, multinational firms are nonetheless pushing ahead with trademark functions overlaying Web3, crypto, nonfungible tokens (NFTs), and the Metaverse.
Kondoudis stated that there have been report numbers of trademark functions for NFTs, Metaverse and crypto-related merchandise in 2022.