OneOf, a sustainability-focused non-fungible token (NFT) platform, has raised $8.4 million in a strategic funding spherical that included Amex Ventures, the enterprise capital arm of American Categorical. The bank card firm will host an unique pop-event that features OneOf NFTs, in response to a press launch supplied to CoinDesk.
Different traders included Mirabaud Life-style Influence and Innovation Fund, Snow Hill Ventures, Sangha Capital and Chain Hyperlink Crypto Fund, amongst others.
Miami-based OneOf constructed its platform on the energy-efficient Tezos and Polygon blockchains, which provide low transaction charges. Based in 2021, OneOf has signed partnerships with the property of late rap legend Biggie Smalls, hockey nice Wayne Gretzky, and Grammys, to call just a few. The startup has raised greater than $72 million in whole funding, together with a $63 million seed spherical in Might 2021.
American Categorical will host a shade concept and remedy centered referred to as The American Categorical Summer season in Shade Oasis on the Mandarin Oriental resort in Bodrum, Turkey. Card members who attend will obtain a free OneOf NFT designed by Turkish artist Selay Karasu. The pop-up began Friday and runs by Aug. 21.
“A rising variety of creators and client manufacturers are experimenting with NFTs resulting in the rise of a brand new spend class, new enterprise concepts and new loyalty and membership fashions,” Amex Ventures managing director Margaret Lim mentioned within the press launch. “We imagine that the funding in OneOf will assist American Categorical keep near the developments in NFT-powered commerce and result in the event of recent buyer engagement fashions for our Card Members.”